Laura Gannon is the Global Brand Strategist at Bureau, where she specializes in building category-defining positioning within the modern workspace and productivity sector. With over a decade of experience across the luxury and premium consumer markets, Laura focuses on brand architecture, long-term equity, and global go-to-market strategies. Her expertise lies in combining rigorous consumer insights with creative storytelling to elevate brand perception and drive commercial performance. At Bureau, she leads the strategic development of brand identities that resonate culturally and redefine how professionals interact with their physical environments. Before joining the team, Laura established a proven track record of crafting partnerships and identities for high-end global brands.